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Dreamforce 2007

Building New Apps on the Salesforce Platform
Howard Brown, VP of Marketing at CRC and Appirio describe how to create powerful applications using's revolutionary platform for building, deploying, and managing on-demand applications.

Salesforce Platform, Choose Your Own Adventure
Howard Brown and Appirio present how customers learn to leverage the new Salesforce Platform Edition and various AppExchange apps to cut down on project backlog and increase organizational agility.

Industry Perspectives and Trends

Services 2.0 - A New World for Systems Integrators
A manifesto published by describing Appirio's leadership in moving to a new model for delivering services in an on-demand world.

Eight reasons SaaS will surge in 2008
ZDNet's Phil Wainewright on trends indicating SaaS momentum in the enterprise is rapidly gaining steam.

Top Ten Reasons Why On-Demand Services Will Soar in 2008
ThinkIT's Jeff Kaplan provides his take on why and Google Enterprise, among others, are proving the economic argument for SaaS in the enterprise.

Delivering Software as a Service
May 2007
McKinsey Quarterly reports that a "a new delivery method is shaking the software industry's foundations."